Saturday, December 25, 2010

Merry Christmas

Pretend I'm singing you Christmas carols. May your days be merry and bright!

Saturday, December 4, 2010

Now that's good marketing

We received a very memorable direct mail piece at work the other day.

It was an oversized postcard from a proofreading service. One side of the mailer offered this explanation for a quote on the other side:
"That was an actual typo caught by our proofreader before the job went to press. Our client was happy, and the Easter Bunny was ecstatic."
And what, you're probably wondering, was the quote on the other side?